Gooh
FEBRUARY 2024Sector: Consumer
Service: M&A
Our role
Exclusive financial adviser to Lantmännen on the sale of Gooh to Atria
Target
Gooh is a renowned brand with high market shares in a category that has seen an exciting development over the years. The business started on a small scale in the early 2000s, and has since then developed enormously. Today, Gooh serves about 5 million Ready-to-Eat meals annually through sales outlets throughout Sweden. The range consists of a mix of traditional Swedish home cooking, and flavors from other countries, such as Italian pasta dishes. The range has been developed continuously, but the foundation of chef-prepared meals with carefully selected ingredients remains. Production takes place in a commercial kitchen in Järna, Sweden
Buyer
Atria is one of the leading food companies in Northern Europe with well-known brands such as Sibylla, Ridderheims, Lithells and Lönneberga. In 2023 net sales amounted to EUR 1.8 billion and the Company had around 3,700 employees in Finland, Sweden, Denmark and Estonia. Atria Plc’s shares have been listed on the Nasdaq Helsinki since 1991
